Cosmetic eCommerce Design Agency London Cosmetic eCommerce Design Agency London

Gibraltar’s leading perfume and cosmetics retailer. A family business that was established in the early 1850’s.

SM Seruya have grown as a business and expanded from just one boutique to five luxury stores on Main Street and an exclusive duty free shop in Gibraltar’s international airport. The family business was moving into the competitive world of online retailing with a range of designer perfumes and cosmetics. Retailogy's brief was to create to a new eCommerce experience to grow and showcase Seruya's range of established brands, including Bulgari, Burberry, Cartier, Chanel, Chloe, Clarins, Clinique, Dior and many more. SM Seruya pride themselves in offering a exceptional service and the ultimate shopping experience - the new eCommerce website designed by Retailogy did exactly that.

  • Creative Services
  • eCommerce Design & Build
  • UX Design & Strategy
  • WooCommerce

SM Seruya has a highly skilled team of makeup artists and skincare specialists at all of their stores to advise customers – it was vital to give online customers the option of collect in store. Retailogy also created various custom email design templates to send notification emails to customers after they make a purchase and when their order was completed. Collect in store and email notifications helped SM Seruya to cross-sell effectively and increase sales.

TESTIMONIALS “We have been working with Retailogy for over 5 years and find them to be a reliable and forward thinking company always willing to satisfy our company needs.” Hadassa, (SM Seruya)